NIGERIA

A hamster is the latest victim in the row over emotional-support animals

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THE roster of emotional-support animals that are and are not allowed onto flights in America can sound, at times, like a retelling of the story of Noah’s Ark. Although the number allowed on for nothing has grown in recent years, airlines—which believe that the loophole is being abused by those not wanting to pay to transport their pets—are fighting back. Only last month a peacock was barred from a United Airlines flight for bending the rules, and for not even being the right size for a normal plane seat. But the debate has now taken a deadly twist. The victim is a hamster.Belen Aldecosea, a college student, booked a flight on Spirit Airlines, a low-cost carrier, from Baltimore to her home in Florida in November for medical treatment, according to the Miami Herald, a local paper. Concern ab

Pepsi to step-up marketing campaign in 2018

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Pepsi, a major brand under the care of the 7Up Bottling Company Nigeria, has said it is going to leverage technology to drive its aggressive marketing this year, with the hope of increasing its share of the Nigerian market. The brand said its unique marketing in 2017 gave it an edge over its competitors, citing the ‘NoShakinCarryGo’ campaign, which was launched at the Lekki Tollgate on 11 August, 2017. A few weeks before then, the brand had announced that Pepsi 50cl PET bottle price was been reduced to N100 with the #NoShakinCarryGo campaign (in Lagos and Ibadan). “In what looked like a Christmas day bonanza, consumers who drove by between 5pm and 6pm on that day, were pleasantly surprised as they enjoyed a rare toll free passage, along with chilled 50cl plastic bottles of Pepsi,” the comp

Nestle opens new N4.1bn Milo RTD factory in Ogun

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Nestle Nigeria Plc on Thursday opened its new Milo Ready-to-drink (RTD) factory in Agbara Industrial Area, Ogun State. The new factory is said to have cost N4.1bn. The Vice President of Nigeria, Yemi Osinbajo commissioned the new plant which is part of the company’s existing factory at Agbara for the past 37 years. The VP urged other multinational corporations to domicile their factories in Nigeria as the country remained the preferred destination for investment in Africa. “We are grateful to Nestlé for these significant investments, particularly for locating its factories in rural communities and sourcing its raw materials from local farmers, contributing to the sustainable development of Nigeria,’’ he said. He added that the Federal government was committed to creating an enabling enviro